Lufthansa - Bedtime Stories
Traveling often means missing precious moments, like saying goodnight to your children. With Lufthansa Bedtime Stories, we created a heartwarming solution: travelers could record personalized bedtime stories at an airport installation and send them directly home. The campaign expanded digitally with a tablet app for recording and a landing page for families to access the stories. This emotional initiative highlighted Lufthansa’s commitment to meaningful connections, even when miles apart.
My Role:
Concept Development for Tablet App & Airport Installation
Digital Campaign Strategy
Concept & UX Design for Landing Page